HARUHARU wonder Black Rice Moisture 5.5 Soft Cleansing Gel, Gentle Daily Cleanser, Low 5.5pH, Moisture Balance, Soap Free, For Sensitive Skin, Vegan, Cruelty-Free, 3.4 fl.oz Review
Our verdict
Haruharu Wonder's Black Rice Moisture 5.5 Soft Cleansing Gel is a soap free, low pH daily wash built around black rice, coco betaine, and trehalose, and its 4.6 star average across nearly 2,900 ratings shows it has earned a genuinely loyal following. It is a gentle, budget friendly option for anyone who wants a cleanser that also helps with makeup removal.
Check price on AmazonBest for
Combination, dry, normal, oily, or sensitive skin that wants a soap free, low pH cleanser that can also help remove makeup in one step.
Skip if
You want a cleanser with added fragrance, since this formula is unscented and built to be as gentle as possible.
- Priced 50% below the category median ($19.99 across 238 tracked models)
Our scorecard
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Owner rating4.6/5
4.6 average across 2,900 owner ratings
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Popularity4.2/5
2,900 owner reviews, more than most models here
The overall score is owner satisfaction weighted by how many reviews back it, so a high rating from few reviews counts for less. The bars below show where this model stands against the other women's everyday face care: moisturizers, face mists, facial kits, rollers, cleansing brushes and steamers we track in this category on price, popularity and size. Context, not marks against it, and our read of the data, not a lab test.
Overview
This cleansing gel is formulated at a pH of 5.5, close to skin's own natural pH, and is soap free rather than built on harsher surfactants. Its active ingredients include black rice, coco betaine, and trehalose, and it is meant to hydrate, control oil and shine, remove makeup, and rinse away without leaving residue behind.
The formula is unscented, vegan, cruelty free, and dermatologist tested, and it skips drying alcohol, mineral oil, parabens, and silicones. At 3.4 fluid ounces and under $10, it is priced as an accessible daily cleanser rather than a premium treatment product.
With a review count near 2,900 and a 4.6 star average, this gel has built up a strong long term track record. The current bought last month figure of only 5 is notably low compared to that history, which suggests recent monthly purchases have slowed even though the underlying satisfaction level remains high.
Pros
- Soap free, pH 5.5 formula is designed to be gentle on skin
- Active ingredients include black rice, coco betaine, and trehalose for hydration
- Vegan, cruelty free, and dermatologist tested
- Nearly 2,900 ratings averaging 4.6 stars shows a strong track record
- Affordable at under $10 per bottle
Cons
- 3.4 fluid ounce bottle is on the smaller side for daily use
- Current bought last month figure of 5 is quite low compared to its review history
- Unscented formula may feel plain to those who like a scented wash
Performance notes
A pH of 5.5 sits close to skin's own natural pH, and soap free formulas built at this pH are generally meant to cleanse with less disruption to the skin barrier than higher pH, soap based washes. Coco betaine is a mild, coconut derived surfactant, while black rice and trehalose are included for their hydrating benefit, which may help offset the drying effect that some cleansers have with regular use.
What buyers say
A 4.6 star average across nearly 2,900 ratings is a strong, well established result, though the current bought last month figure of only 5 suggests recent monthly demand has cooled compared to the size of its overall review history.
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Frequently asked questions
Is this cleanser good for sensitive skin?
The formula is soap free, unscented, and dermatologist tested, and the specs list sensitive skin among its recommended uses, so it is built with reactive skin in mind.
Does this cleanser remove makeup?
Makeup removal is listed among its product benefits, so it can work as a one step cleanse for light to moderate makeup, though very heavy or waterproof makeup may still benefit from a dedicated remover first.
What is coco betaine?
Coco betaine is a mild, coconut derived surfactant commonly used in soap free cleansers because it can clean effectively without the harsher stripping effect of stronger detergents.